Neds review and promotions is a new bookmaker to the Australian betting industry. With a license issued by the Northern Territory government, and headquarters in the same state, Neds is open for business. The outfit has been put together by former Ladbrokes Australia chief Dean Shannon. They provide some of the best betting promotions for existing customers via their Neds Toolbox.

Neds logo

Join Neds


  • Australia's newest bookmaker


Reasons to join

  • Australia's newest betting agency
  • Sophisticated betting interface
  • Top horse racing betting products
  • Register an account with Neds here

Neds betting review is owned and operated by former owner and later chief of Ladbrokes, Dean Shannon. After handing over the reigns at Ladbrokes in February 2017, Shannon setup the Neds betting agency, and announced big plans for the brand both in Australia and overseas. The Neds operation is licensed and regulated by the Northern Territory government, and although new, there are number of reasons why we are quick to recommend them to visitors to our site.

The first point of interest for many interested in the new Neds outfit, is that they offer new eligible customers a highly competitive deposit match sign up bonus. Secondly, they offer the Best of the Best product, the best value horse racing product in Australia. As a point of interest, Shannon introduced this popular bet type to the bookmakers that operate under the Ladbrokes banner, like Betstar. The other major benefit of membership is the ongoing promotions that they appear certain to offer existing account holders, many of these are available on their website now to members.

If the early TV campaigning is any indication, Neds is going to make its presence felt in the Australian betting community. To do this, they must offer value incentives to new and existing members, which is why we believe it'll worth betting with them.

Neds rating
  • Neds Toolbox - 100
  • Horse racing products - 100
  • Ongoing promotions - 90


Neds is a new Australian betting agency that is set to create a storm in the industry with: bonus bets, member promotions, bet boosts and great value betting products.

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Betting products & promotions

Neds Bet Boost product graphic explanation

Multi builder

Multi bets are easy to place with Neds, thanks to their intuitive 'Multi Builder' interface. The platform makes compiling a multi bet that much easier, as members do not have to click between pages to place their bet, it can all be done from the one page.

Neds Multi Builder

Betting with Neds

Live Chat And Customer Support

Neds offers its customers live chat and support from the hours of 7am - 11pm each day. They also provide a number of articles within the support section of their website that explain various betting products and site features.

The Neds app

The team behind Neds has invested heavily in their betting platform. The result is a sleek, smart and efficient platform that delivers a pleasurable trading experience. This also applies to their app, which can be downloaded from the App store and contains all of the features desktop site.