Sportsbet $501 free bet and bookmaker review

The Sportsbet brand is synonymous with sports betting in Australia. From humble beginnings, the former Darwin based bookmaking operation grew under the stewardship of Matthew Tripp before being bought out by Paddy Power in 2011. Despite ownership changes behind the scenes, Sportsbet has always offered great value to its members. Whether through their current $501 bonus bet offer, or weekly promotions, they have always delivered some of the best free bets in Australia.

About Sportsbet's $501 sign up bonus

The current sign up bonus from Sportsbet is a matched first bet bonus, this means that a bonus bet to the value of your first bet will be available for redemption. It is not a deposit matched bonus, like that offered by Ladbrokes.

  • You can claim your Sportsbet bonus bets by clicking here
  • Make a deposit into your new Sportsbet account
  • Place your first bet and Sportsbet will match that amount with a free bet up to $501
  • Your free bet will be awarded within 24 hours!
  • The bonus cannot be used in smaller free bet quantities

Sportsbet review

Sportsbet has ridden the wave of popularity in Internet wagering in Australia to the point where it is now the leading Australian bookmaker. It all started under the direction of Matthew Tripp back in 2005, who sold his stake in the organisation when Paddy Power invested. Interestingly, Tripp is now the behind the CrownBet bookmaking operation.

Sportsbet are recommended as a betting provider for a variety reasons. Chief amongst those is the array of free bets and bonuses they offer to existing customers. Their sign up bonus is at the higher end of the scale, but it's relentless promotions that keep their loyal clientele interested. As it did in 2015, Sportsbet's AFL head to head cash back promotion is proving to be very popular again in season 2016. Other top betting operators do compete with Sportsbet on this front, however, they remain the market leader in this space.

We delve further into the products and services offered by Sportsbet below:

Sportsbet Free Bets & Promotions

It's the regular free bets and promotions that make Sportsbet so appealing to many punters. The free bet offers are usually in the form of refunds for example, if you're bet loses but a certain player scores a goal. Or sometimes, if your original bet is successful you'll be rewarded with a bonus bet on a particular market. The bonus bet specials vary from week to week. The best way to stay up to date with these specials and all of the offers from Australian bookmakers is via our bookmaker promotions page.

City Best Plus

City Best Plus pays the higher of the starting price (SP) or the best of 3 totes. It's a great deal and ensures you'll get much better odds than simply placing a bet with the TAB.


Money Back Specials & Racing Refunds

Sportsbet run money back specials and racing refunds daily, often on a variety of different markets. A money back special is just that, if you place a bet that doesn't win, but for example the team leads at half time, you'll receive your money back via a free bet!

A racing refund bet normally has to be placed by a certain time and if your horse runs second you'll receive a bonus bet.

Protest Payout

The popular Protest Payout is another promotion run by Sportsbet. If your horse is first past the post but loses in a protest - you'll still receive your winnings! The promotion is now run by almost every agency including William Hill, however, Sportsbet were the first to introduce it to punters.


Daily Racing Specials

Not satisfied with the money back specials? Pick up a bonus bet by viewing Sportsbet's daily racing specials. Each day, promotions are available on Australian racing meets.

Sportsbet Million Dollar Tipping

Sportsbet runs the popular Million Dollar Tipping competition. This is a free AFL and NRL tipping competition where members can win valuable weekly cash prizes. See our Sportsbet Footy Tipping page for more details.

Mobile Betting

Sportsbet run a mobile betting site at, check it out. You can also download the betting app or android for your device so that you'll never miss a bet on the run.

You should know that Sportsbet run additional promotions on their mobile website. Simply by betting mobile you'll be entitled to these great offers.


Internet Credit

Sportsbet offer Internet credit to their customers. New applications will be processed within 48 hours.

Black Book

If you see a horse that you like and feel was unlucky, enter it into your Black Book. The Black Book is a free service offered by Sportsbet to its customers.